For Health Warehouse
HealthWarehouse.com is America's leading online pharmacy and a pioneer in affordable healthcare. Their generic ED meds are bestsellers.
Amid the crowd of competitors – who deliver on flash, but not on price – HealthWarehouse’s goal was to stand out, both in visuals and messaging.
We focused on unexpected, bold, fun photos masked in a phallic shape, using playful language to "lighten the load" of self-consciousness.
Because life stays hard. So can you.